Last week we had an opportunity to attend the Houston Summit for the Creative Economy.
The goal of the summit was to plan initiatives that will revolutionize the Houston economy. It was held at Rice University and featured a selection of panels and strategy labs that focused on industries from food to nanotechnology to marketing.
After each presenter gave attendees some background on their area of expertise, the lab moderator asked attendees to work in groups to come up with an actionable item that incorporates creativity, technology and community.
And that was tough.
But we worked at it, and when it was all said and done, we came up with an idea for a database that would serve as a resource for people seeking services in any industry available in Houston from film production to design to event coordinating – with the goal of identifying and promoting the brand of the city to eventually increase its revenue.