We love Open Source and our clients do too! Â We often hear from clients that you only will use open source software to build your websites and the advantages of having an open source community of developers and designers are undeniable.
That’s why everyone here at Schipul is super excited to announce we can now offer you a new open source option in addition to Drupal and WordPress open source website development and design with our open source release of our Tendenci CMS for NonProfit Websites.
Tendenci is the First Open Source CMS Made Just for Non-Profits!
If you are at NTEN NTC 2012, come to the NetSquared Local Community Organizers #12NTC Beerside Chat tonight at Jasper’s. Â Come learn more about the eventÂ and come hang out with us in San Francisco this week!
Download, Deploy and Host Your Own Open Source NonProfit Website with Tendenci CMS
We have set-up a public repository on Github for Tendenci where you can access the software for those looking to host their own Tendenci website here:Â https://github.com/tendenci/tendenci/. Â The Tendenci CMS is written in the Python programming language within a Django framework.
Visit Tendenci.org for information and help with our open source CMS.
If you have additional questions, comments, concerns, etc. please donâ€™t hesitate to contact us, or post them in the comments below.
The countdown to Christmas has started and the Holiday shopping season is in high-gear! We’ve put together some handy tips to make sure that your e-commerce website is ready to handle the increased traffic and provide a great experience for your customers so they’ll keep buying in 2012.
Deck Your Website Walls with Holly
Share your holiday spirit with your customers by adding holiday graphics to your homepage and make it easy for shoppers to find holiday-specific information on your website. Add a Gift Guide with a link from your homepage, offer a special sale item each day, and provide a link with holiday shipping rates and delivery times to your website. Come see the holiday homepage we designed for the Children’s Museum of Houston.
Email Your Customers a Cup of Cheer
During the holiday season, people expect to receive more frequent email newsletters from their favorite stores. Design and send holiday-themed email newsletters at least weekly with your seasonal products and sales. Â Find more great tips for your holiday email marketing in our DIY email marketing guide.
Remember Your Social Media Stocking Stuffers
Add a Santa hat to your organization’s Facebook and Twitter profile photos and share your holiday specials across your company’s social media channels. Promoting your products across LinkedIn, Facebook, Google+, Twitter and on your blog will attract new shoppers as well as share your seasonal goodies with your existing customers. Find even more great advice on your holiday social media marketing on our website.
Santa’s Got a Brand New iPhone
Today’s savvy shopper is on the go and that means there is a good chance they are visiting your website on a mobile smartphone or iPad. Make sure your website is optimized so customers can search and shop from a mobile device. A great mobile style sheet can drive traffic to your retail store as well and should include an address and telephone. Pull out your mobile phone and check out Schipul’s mobile style sheet.
Give the Gift of Security
Online shoppers want to know you won’t take their credit cards for a sleigh ride when they purchase online. Check to make sure your SSL certificate is installed correctly and up to date and protect your customers’ personal and financial data. We recommend heading over to GoDaddy’s FAQ for SSL certificate help: http://www.godaddy.com/ssl.
Keep Purchases from Getting Lost in a Snow Storm
You want to make sure the rush of shoppers to your website doesn’t take your site down. Now is the time to make sure your hosting environment can handle big increases in traffic. Schipul hosts our clients’ websites in a cloud-environment that expands and supports site usage spikes affordably. Give us a call if you are looking to update your website hosting environment and have questions.
Show Online Shoppers that Christmas Sweater is Haute
Enhance your customers online shopping experience with product videos and images and increase your holiday sales. You’ll want to make sure your website has the functionality to support digital media first, and then use professional equipment and lighting so your clients can “touch and feel” your products from your website. Â For those new to using online video to sell products, check out the VideoCommerce.org’s Holiday Shopping Video Tips Article.
Start Planning for the New Year
Keep increasing your sales year round by reviewing and updating your search engine marketing strategy. Here is a great Holiday SEM slideshare by our very own Jonti Bolles and you can find a ton of free training and tools to boost your website ranking in search engines online at the Schipul SEM Blog.
We recommend updating your shopping cart to the latest version to ensure a smooth holiday shopping experience for both your customers and your staff. If you are looking to add a shopping cart to your website, check out these great shopping carts and then contact us to find out more about adding e-commerce to your website!
Guided by David Stagg, the open source conversation survived epic microphone turmoilÂ years of open source competitiveness to showcase the true brilliance and passion of these open source leaders.
Around Designers vs Developers Flocking to WordPress and Drupal (Respectively)
Matt: Â “I learned a ton about code and programming and back end systems… mainly because I had sort of a vision of something that I wanted a user to realize…. and so we made certain design choices from a technical view that to me are more intuitive.
There were two big pressures early in WordPress’ life: Â 1) everyone wanted us to adopt a templating system because everyone at the time had one Â and 2) they wanted us to go a strict object oriented model. Â So you could extend everything WordPress does through classes essentially.
We took an action oriented plug-in approach… which is perhaps not as correct from a programmer’s point of view, but easier for beginner users.”
Dries: Â “When I started Drupal, I was in college to get a computer science degree – almost an engineer. Â So I wasn’t too concerned about user experience – more obsessed with the architecture and the right APIs and all of these things.
When I finally released Drupal as open source, it really attracted an audience of developers. Â The initial community was a developer community and began to expand to more and more developers. Â That emphasis on architecture was reinforced.Â [We’re] trying to change that and it’s slowly starting to work – it’s very much historical.”
>>> Cool side notes: Â Matt has been a Drupal member for 8 years and one week. Â His interests on his profile include typography and simplicity (the only person to include this in their profile). Â Years back,Â Matt gave a credit to Drupal and reminded Dries that he had some code in WordPress very early on — time for Matt to contribute to Drupal!
What Do you Wish you had Done that the Other Did?
Dries: Â Matt did a lot of things right, he started his company sooner, WordPress.com is a tremendous asset to get more people involved and his focus on design and usability is key – a very important thing to do very early on. Â In a way, Drupal is paying the penalty for not doing this early on.
Matt: Â When I look at the Drupal community, the thing that I like is that the software runs the community itself. Â The bug tracker is Drupal, the forum, the issues – everything is Drupal. Â Also the 3rd party developer community – even though WP has more websites, we have fewer of the large consulting firms. Â Drupal has a lot more large development firms building these giant websites, that’s not as common with WordPress.
How Do you Benefit from the Other Existing?
Dries: Â If WordPress wins, Drupal wins. Â Because that means Open Source is winning.
Matt: Â Competition is good. Â Anytime any firm or product does something amazing, the bar has been raised.
Want more SchipulCon brain candy and memories?
We’ve got some great SchipulCon speaker videos going live in the next couple of weeks, just be sure to keep an eye on our SchipulCon video gallery! Matt and Dries chat photo album has lots of great photos of these great guys and be sure to find yourself in all of our albums from the event.
Thanks again for being such a special part of SchipulCon!
With the recent upgrade of the Tendenci membership management CMS platform to Tendenci 5.0, we thought now was a great time to consider integrating a 3rd party email marketing application instead of using the in-house Tendenci newsletter module. Â We have started testing a few of the popular ones including MailChimp, Constant Contact, and Campaign Monitor so that we can better help our clients create successful email marketing campaigns.
Last week, I drafted and sent out my first email newsletter campaign using Campaign Monitor. Â I was truly impressed with its ease of use and cool features that most email marketing applications don’t have in one package. Â Here are my top 5 reasons Campaign Monitor is an awesome email marketing tool:
1. Â Drafting and editing an email newsletter template has never been so easy! Anyone who has ever put together an email newsletter knows you’ll spend 1/4 of the time writing the content and 3/4 of the time editing and formatting your newsletter. Â Campaign Monitor greatly reduces your time spent creating the newsletter with their new vertical split editor, drag and drop functionality, drop-down menu selection to personalize messages, and an expandable WYSIWYG editor that automatically adjusts in size as you add content to it.
2. Â Reporting and Tracking tools like no email campaign has seen before! Campaign Monitor’s Worldview is the coolest new web marketing feature I’ve seen and that is just 1 of the numerous tools they offer with their email marketing program. Â You can easily see a summary of the campaign in the Snapshot view that includes unique opens, clicks, shares, bounces, unsubscribed, top links clicked and more. Click on one of the overview items on the snapshot to dive deeper into the results of your email campaign, and export all the data into any .csv or excel spreadsheet. Â You can compare your recent campaign to past campaigns, track google analytics to see sales and conversion rates and even see who is sharing across social media platforms like Facebook and Twitter.
3. Â Campaign Monitor Integrates with Tendenci 5.0 and oh so many other online platforms! In addition to standard integration with Tendenci 5.0, Schipul can integrate Campaign Monitor with most website content management systems including Â WordPress, Drupal and Joomla. Â Campaign Monitor also plugs-in to a number of different software programs including Google Analytics, WuFoo, Salesforce CRM, Shopify, and others.
4. Your email campaign is delivered instantly! No more waiting hours after you press send for your email newsletter campaign to go out. Â Campaign Monitor lets you send your campaign instantly, or you can schedule it to go out at a specific date and time. Â You also have the option of sending a test email to up to 5 email addresses at once before sending out the real campaign. Â You also can pay a small fee to submit your email newsletter through a design and spam testing before you send to ensure the best success rate.
5. Set-up and automate segmented and customized marketing campaigns! Campaign Monitor’s Lists & Subscribers tools enable you to import, segment, personalize, and target specific demographics with ease. Â You can create rules within your subscriber list to create and automate multiple A/B email tests and measure the results with simplicity. Â Campaign Monitor also automatically clean-ups your subscriber list with unsubscribes and bounced emails and helps you avoid sending spam. Â You can even sign up to receive new subscriber activity through an RSS feed.
I actually look forward to creating my next email newsletter using Campaign Monitor. Â I also am addicted to the Worldview reporting feature.
I want to add that Campaign Monitor does have the option for agencies and designers to rebrand their email marketing interface and resell to their clients. Â Schipul will not be doing that, and clients will be charged directly by Campaign Monitor at their base prices.
You probably know the Schipul team well enough to realize we wouldn’t throw just any old marketing conference, we’ve got a life and organization changing event planned for you that’s going to knock your socks off!
This year’s event is going focus on connecting offline and online technology, communities and networking to help grow your problem solving creativity and shift those paradigms, baby.
To grow community champions that make the world a better place through extraordinary thinking, smart technology and cross-industry creativity.
The act and art of creation is a powerful force to be reckoned with.Â Whether you build robots, program software, love to knit or make iPhone apps – you are adding to the human experience.
Our ‘Create’ content track will feature content on topics likes:
Tendenci and Tendenci 5
Smart, game changing design
Programming and app development ( with some love even for the non-programmers out there)
And some pretty terrific offline tech surprises that you are going to LOVE!
Profit (success, business life, management, financials)
Somewhere along the way, the word ‘profit’ has become a negative one.Â But what is the purpose of business other than to be profitable?Â What nonprofit can ignore their bottom line in their quest to make the world a better place?
Our ‘Profit’ track at SchipulCon will give you the tools, ideas and inspiration to grow your business through topics like:
Smarter sales strategies
Entrepreneurial and start up tips
Company culture development
Online and offline advertising
HR and people empowerment
Reach (connect, empower, market, optimize)
Let’s get social!Â We live in a digital era where people connect, teach each other, inspire and assist through powerful technology platforms, mobile devices and face-to-face experiences.
The SchipulCon ‘Reach’ track is all about creating and maintaining those connections – not just adding new Twitter followers, but inspiring your community and audience to take action in ways that benefit you and your organization.Â We’ll cover lots of ground, including topics like:
Everything isn’t a Facebook Like or Share. Everything isn’t a retweet. Everything isn’t how many times you’ve checked in on Gowalla or Foursquare or bought a Groupon or Dugg something. These ideas aren’t revolutionary.1
But it’s easy, isn’t it? It really easy. You don’t have to leave your computer. You have an infinite number of shots. You can throw as many notecards at the wallâ€”when you have an unlimited number of notecards, you just know eventually something will stick.
To use a military metaphor, there is no substitute for on the ground intelligence. To not use a metaphor at all: There is no substitute for face-to-face meetings. For phone calls over e-mails. There is no substitute for getting out of your chair and attending a conference, or speaking at a luncheon, or for taking a client out for lunch.
This is what I call Analog Marketing. It’s you being youâ€”all your awkward mannerisms, all your beautiful eyes, all your suits that fit slightly off your shoulder, all your quirks and the cadence of the way you speak. It’s getting on the ground and doing the tangible work that will support your digital marketing. And for that, there is no substitute.
Like and Share everything you can. Go viral. Ask for retweets. Do the best you can.2 But in reality, companies don’t have an infinite number of notecards to throw. Companies have to be selective in what they do. They have to make profitable decisions. And the most profitable, sustainable decision a company can make is to put their people on the ground.
Part I: DrupalCon and the birth of the #drupalmonster
I recently had the pleasure of giving a guest lecture at a Public Relations class with co-worker Albert Hughes at his alma mater Prairie View A&M. It was the impetus for writing this piece.
Our company Schipul solves problems. Painting with a broad brush, we solve client problems related to the Internet. For example, a potential client will come to us with one concept: They need a website and they have no idea how to do it. They trust us to not only:
Be honest with them and give them an honest quote3,
but also provide them with the best technology to solve their problem.
One of the solutions our company employs is the content management system Drupal4. We believe in its infinite flexibility, its community, and it is often times the perfect solution to a potential client’s website that needs to be extremely custom.
We realized three things about Drupal as a company:
The community is fiercely loyal;
a lot of people talk about Drupal as a solution, but there aren’t a lot of people “doing it”;
the Drupal community is definitely doing it.
Albert effectively “brought” Drupal to our company as a solution. He had been messing around with it in his personal time, and when a client approached us about a website, he immediately knew Drupal could solve the client’s problem. It did.
At that point, Schipul went full force with Drupal. We learned it and memorized it and taught it and began to take part in the community. We even loved it so much, that at one point, Albert (a rapper by night) produced a quick music video based on a flow of his. Watch this:
Rapping about Drupal is a pretty absurd concept, but it worked. Founder and creator of Drupal, Dries Buytaert, saw it and put it on his blog. The plays on the video sky-rocketed. Albert and I went to DrupalCon that year, and because of the video, people recognized him. He began to cultivate relationships based off his non-Web-based talent. It established him as part of the Drupal community, albeit in a weird way. It showed a love for the product, and the people responded.
Fast forward to a year later, and Albert and myself were attending DrupalCon again. We knew the power of last year’s rap video, and we wanted to do it again. We had just hired a video specialist on our staff, and with his help, Al and I created a remix to Kanye West’s Monster, effectively creating the #drupalmonster. Watch:
Since we had met Dries, we e-mailed him again and asked him to watch the video figuring he would enjoy it. To our intense thanks, he loved it so much he posted it on his blog again. This was two days before DrupalCon.
Here’s where Analog Marketing comes in. We didn’t want the initial push and hype of a mere blog post to stop people from watching the video. We wanted to be a part of the Drupal Community, and we wanted to give backâ€”as I said earlierâ€”albeit in a weird way.
Our idea was this: Print a bunch of moocards (half-sized business cards, halved hot dog not hamburger) with a bit.ly link that pointed to the video. That was it. The only thing on it was this: bit.ly/drupalmonster. When we got to DrupalCon, we had 1,500 printed out at a local Kinko’s, and old-school guerilla-style, handed them out to everything and everyone. We put them on tables. We gave them to Drupal fanatics, we gave them to concierges at our hotel, we gave them to people we’d meet eating lunch at a local pub.
But as we gave them out, we talked to them about Drupal. What they loved, what they didn’t. Some had more to say than others, but we tried to connect with them on some level. Given a captive Drupal audience, this was somewhat easy. (“Hey, we wrote and produced a Drupal rap music video” said to someone who uses Drupal raises an eyebrowâ€”it doesn’t make a lot of sense.) It was a little harder when trying to convince a hostess at the hotel it was worth her time.
But I saw that same hostess the next day and she called me over and said that not only did she watch it, but she pulled her co-workers aside and they watched it. Eventually, her boss saw it too. And as she was telling me this, her boss came over and complimented us on the video, and I got to compliment the hostess for being a good sport and actually taking the moocard back and watching the video.
Warning: Nerdy Business ROI Stuff Coming: A lot of people ask me how to quantify ROI on social media… blah blah blah. This is exactly how: That boss then said to me: “I’m not in control of who does our website, but if I were, I would go with you.” It’s the best compliment you could give not only myself and Albert, but our company. Asking our company to do your website is an honor to us; it’s like asking us to babysit or be invited to your wedding. And because of the work we did on the ground, in the trenches, talking to the people and going to where they were, we would get their business. We would get that honor.5
Part II: SXSW
If there was ever any epic display of Analog Marketing, it exists on the corner of Trinity and 4th St. during the Interactive portion of SXSW. I had the pleasure of attending for the third year in a row, and each year, it seems this spot between the Austin Convention Center and Champions Bar gets busier and busier.
If you’ve never had the pleasure of attending, at this spot and immediately entering the convention center, there are literally hundreds of people handing out any number of things: party invites, QR codes, half-clad women giving you a card with a free trial code on it. It’s Analog Marketing, for sure, but it’s the “Facebook” equivalent of the concept. You have an infinite targeted audience and, most likely, and infinite number of notecards to throw at a wall. So you start throwing.
Companies know SXSWi is an important cornerstone in networking. The sessions are always hit-and-miss, but there’s always one thing you can rely on: People. People are the cornerstone of any business. If you have no buyers, there is no company. The only thing this version of Analog Marketing lacks is the connection. Most of the time, the people are in a hurry. They’re trying to get from Point A to Point B in as quick a time as possibleâ€”the marketer barely has time to hand them a card (one of many they’ve gotten in the past 30 seconds), let alone have a conversation with them about their needs and how the marketer’s product could possibly solve their problems.
We tried the Analog Marketing moocard approach to our video at SXSWi as well, and it was significantly less successful, for two reasons:
We did not have the captive audience. (When you’re at DrupalCon and you’re handing out a video about Drupal, it’s like going to a comic book convention and asking someone to watch an interview with Stan Lee.)
We did not have time to cultivate a relationship with the person receiving the card. (See next.)
Part III: Cultivating the relationship
Our Business Development Director Aaron Long once told our company in a full company meeting:
It’s a lot harder to get mad and permanently leave your best friend.
His intent is this: When we talk to clients, we try to be their friends. They literally pay our paychecks. Being honest, ethical, and doing good are cornerstones of our company’s foundation, so when a new client comes in, we get the blessing of helping their business not only survive, but thrive. That’s our job; it’s why people hire us. In return, they pay our paycheck which allows us to do all the things we love to do when we’re not working. It’s a win/win6.
When you have a good rapport with a client, they’re less likely to leave you. You can be absolutely honest with them, speak with candorâ€”and with those two combinedâ€”have real conversations about what they need their website to do and how we need to accomplish it.
Along the way, you become their friend. You begin to respect each other. You begin to bring in the client’s business as your own; when they succeed, we succeeded. And as they grow and trust you more, they’re less likely to leave. You’ve established a level of trust that has absolutely nothing to do with Digital Marketing. Something you could never buy and something you could never “Like” or “Share” on Facebook. Those things are all part of it, but at the end of the day, you need Analog Marketers to cultivate your relationship with your consumers.
Part IV: What you should be doing now
Laozi (known by any number of variations of his name, such as Lao Tzu) was a record-keeper for the Zhou Dynasty court. He is credited with the following, translated into any number of languages, written 3,000 years ago in one of the most famous texts of all-time, Tao Te Ching7:
Go to the people. Live with them. Learn from them. Love them. Start with what they know. Build with what they have. But with the best leaders, when the work is done, the task accomplished, the people will say, “We have done this ourselves.”
This is the definition of Analog Marketing.
I spoke in Houston once about The Next Generation Website at the Social Media Breakfast Houston. A man was there whom I had never met, nor had the chance to meet after my talk, but called our office later that same day. Our top sales-person, Courtney Pemberton, fielded the call and fell in love with them; it wasn’t even about “selling” to them in the conventional sense. They were Girouard’s General Store, who have the claim of the oldest general store in Texas. Due to my public speaking and Courtney’s expertise, they signed on as a client in an incredibly short amount of time. At the time of writing, their site is still in development, but Courtney has gone out of her way, having fun with the client, because she likes them. Both the project manager and Courtney went to their store and took pictures of everything they could find because it’s such a cool place. She brought the pictures back and in design meetings, the designers fell in love with the place as well, experiencing it through the pictures they took, but also the excitement in the employees’ voices.
And when their designs are approved, and their content is added, and their site goes live, our tasks accomplished, I know they’ll look back and say, “We did this together.” And at that point, Digital Marketing can take over and run its course. I’ll be sure to Like it and Share it on Facebook, but I have confidence knowing it all started with Analog Marketing.
1 Although I am still amazed at how many “public relations” companies just try to convince their clients to get on Facebook or Twitter because it’s like some sort of mandate. News flash: You don’t have to be on Twitter. A better question to ask: Is that where your people are?
2 Recognize that these are still good things and that this statement is not tongue-in-cheek. Just don’t start here. Don’t put your cart in front of your horse.
3 If someone’s quoted you over $100,000 for a website, pleaseâ€”call us. You’re most likely being lied to.
4 For the curious, we use three content management systems at our company: WordPress, Tendenci, and Drupal. The first and last are open-source CMSs that have created and cultivated wildly successful communities. We rely heavily on said communities and are infinitely grateful for the hard work these people do. The second in that list is a currently proprietary CMS our CEO wrote in the early 2000s to keep the company afloat after September 11. It’s currently in its fifth iteration and is still bread and butter to our business model.
5 Even more “ROI”-y stuff: The video had an initial push of around 1,500 plays. As we handed out the cards throughout the conference, the plays continually went up each day: 123, 141, 148, 154, culminating the last day of the conference, topping 200 plays at 202.
To this day, we continually get double-digit plays from the video as it takes on a life of its own. We also continually get sales calls solely because they saw the video, liked it, and thought to themselves, “If they love Drupal this much to make a video, they must have a passion for it.” And passion breeds greatness.
At the time of this writing, the video has over 4,600 plays and 33,400 loads.
6 Also a cornerstone of the business. A card is handed out to every new employee (and to a number of clients/potential clients) that not only lists the cornerstones of the business, but also our Mission and Vision and Schipul Honor Code.
7 I don’t intend to cheapen any form of Taoism or religion by comparing the concepts of Analog Marketing to a sacred text. I take the quote literally at its face-value: Go to where the people are first. It will literally support everything you do after that.
DrupalCon Day 1 was a blast with a ton of good information, but Day 2 was a whole lot nerdier in our sessions. So, as with our last post, there may be a nerd alert necessary.
Making Maps Beautiful
If you’re a Drupaler and want to make sure your maps look beautiful, we attended a session on ways to make Drupal maps beautiful. Hint: You don’t always need to use Google Maps.
Open Stream Maps is an open source mapping system that is similar/rivals Google Maps. There are (believe it or not) instances where clients cannot use Gmap (or Drupal’s Google Maps module); Open Stream allows for another option.
Bring it all together by using the MapBox module which allows you to provide layers (e.g. selected boxes that show/hide information) on your maps (even Google Maps!).
And let’s not forget about TileMill. You can use it to create custom tile setsâ€”it’s a WYSIWYGish editor to create a look for a map and map interactions. As they say, they’re a “a modern map design studio
powered by open source technology.” They do all the heavy CSS-lifting to making your maps pretty. USE THIS.
By the way, dmitrig01 is a 15-year-old 10th grader who is an incredible speaker and actually wrote Drush Make. He spoke at 12-years-old at DrupalCon. I was still learning what women were when I was 15.
A basic, annotated Drush Make file
Hopefully this can get you started:
core = 6.x (Tell it what version of Drupal you're using)
api = 2 (What version of Drush Make we're running, found on Drush Make download page)
projects[cck] = 2.9 (Tell it which version of the module you're grabbing)
projects[features] = 1.0
projects[news_item][download][type] = get
projects[news_item][download][url] = URL (can be localhost, e.g. http://localhost/...)
projects[news_items][subdir] = features
We’ll be back tomorrow to drop some more nerdery on your ass!
For the most part of the keynote, Dries hammered home the fact that Drupal 8 must work for all devices (no longer the desktop); the number of smartphones in the past year has increased exponentially and it would be egregious to miss that market.
Dries also wanted to note that if you have two platforms, Drupal and some other CMS, the one that always wins out is the one with the better “ecosystem.” For example, the reason the iPhone wins out over competitors (that might even have a better product or coverage), is due to the ecosystem they’ve created: the App Store, the Apps themselves, the culture, etc. Dries wants to ensure that the Drupal ecosystem is not just stable, but thrives moving into the next generation Web platform.
When creating Drupal 7, Dries met with 20 major market CTOs (e.g. Time Magazine), and asked them what the biggest issues facing the then current state of Drupal was. He said two bubbled to the top: Configuration and Administration. These were added directly to the direction of D8.
You can use ARIA (short for Accessible Rich Internet Applications) roles for descriptions, e.g. <nav role=”main-nav”>, to target and separate your HTML structures.
Rule of thumb: Use the new <section> tag to group similarly related items (e.g. footer link menus), and use <div> tags to group somewhat unrelated items (e.g. a main content area and a sidebar).
Really cool tip: On <input> fields, add type=”url” or type=”email” to change the keyboard layout on smartphones.
Media Module for Drupal 7 only
Albert Hughes spent some of his time in a session that discussed the way Drupal 7 will handle and update media in the Drupal system:
Media is now treated closer to what one would consider a “node”, e.g. you can add fields like “caption”.
You can also now upload a file and reference it throughout the site, as opposed to have it attached to a custom content type node.
“Uploads” or the “File Attachments” have been taken away to make things more clean and streamlined.
However, one of the main reasons this was taken away isn’t because of the Media module, but because the FileField module in Drupal 6 was added to core.
“Monster (Drupal Remix)”
And of course, both A.Hughes and D.Stagg spent a lot of time throwing out moocards getting people to visit http://bit.ly/drupalmonster. And if you don’t want to click, we’ll provide the embed for you 😉
Mad love to Brian Potter for the editing and direction.
CMS is a monster
Blue on ya monitor
site bombin on ya
Now look where Drupal poppin up
As look through ya pocketbook
Site need a new look
try a Drupal sample
Hughes’ll demo an example
Drupal Drupal gotta lotta users
I’m a need to see a lot sites on this movement
I’m a need to see more Drupal sites watch us prove it
I’m a need to see more Drupal sites watch us prove it
Drupal, Drupal, everybody Drupal (x3)
took my first site live on Drupal 5
that was ’08 i was trying to survive
got my suit straight and bought 2 ties
the lord blessed me with a gig now we on the rise
html i knew css
dreamweaver jquery and a cms
on my resume and in my cover letter
everyday i’m goin in and i’m getting better
up all night i done learned php
I’m on that on lullabot for a phd
in the Drupal game i’m a do my thang
managing projects on my way to fame
and we don’t see the same i got better views
in different regions doing fields like some soccer shoes
yeah its a.hughes i’ll replace ya name like a token
and you better back up before your site is broken
Drupal Drupal gotta lotta users
I’m a need to see a lot sites on this movement
I’m a need to see more Drupal sites watch us prove it
I’m a need to see more Drupal sites watch us prove it
Drupal, Drupal, everybody Drupal (x3)
Drupal Drupal got a lot of users
Gotta build a site that’ll scale like weight losers
Gotta load fast using solr and some views
Gotta look better like Bentleys over land cruisers
Weak CMS sites boy we be trashing them
Call EMS those sites Drupal bashin them
Like Perez Hilton talkin’ trash bout yo fashion
Gotta have a clean back end like kardashian
Source code on LSD all tabbed out
Using css3, I’m a brag about
The Drupal 7 drop, stagg’ll always be about
Killin these sites with some node templates maxxed out
Give me a fresh install and an IDE
Hooked on hooks, modulating like I’m Whitney
Hook_form-alter like I’m doin’ plastic surgery
Takin’ these sites to a level like you never seen
What better way to kick start the new year than to attend this yearâ€™s SW Drupal Summit? I know, I know; most would be content to start 2011 by just waking up January 1st with out a â€œheadache,â€ but here at Schipul, Drupal is not only one of the new, shiny toys out there for Content Management, but itâ€™s robust, constantly evolving and one of Mashableâ€™s top 10 sites to watch in 2011.
As a newbie here at Schipul, I did not attend this particular Drupal shindig, but I know plenty of lucky ducks who went, saw and geeked-out at this yearâ€™s SW Drupal Summit. What were their favorite parts? What Drupal-tastic knowledge did they walk away with?
â€œThe opportunity to teach about Location-based Views and Managing Client Expectations was an honor.Â Since we ran into a number of pitfalls in project management when we first started selling Drupal, it was a pleasure to pass that knowledge alongâ€”weâ€™d much rather make all the hard mistakes so you donâ€™t have to!â€
Scooter had a great time and enjoyed others’ “views” (he he) on Drupal projects.
“Chatting with members of the Houston Drupal Community was the best part. I especially enjoyed conceptual sessions, likeÂ Tom McCrackenâ€™s â€œScrum Revolutionâ€ and â€œBuilding Online Leaders with Drupal.â€Â I was able to learn concepts that I can â€œSchipulizeâ€ and use within our culture and processes.”
JMO was impressed by the diversity of the crowd in terms of experience and knowledge.
“My favorite part was sitting around during a break and â€œtalking shopâ€ with several of the other Texas Drupal guys (Level Ten and Four Kitchens). Itâ€™s great to be a part of a community that shares knowledge and helps each other rather than tearing down one another.”
“I love sessions that leave me inspired about the work I do at Schipul. This time, that inspiration was definitely from â€œThe Business of Open Sourceâ€ by Liza from Lullabot,Â a very successful company that uses some non-traditional business models.Â We talked about the principles of open source and how they apply to business. Bravo to the red robots!”
Derek is excited about new user friendly Drupal 7 features!
“For me, the most interesting event was hearing first hand from Drupal 7 core maintainer Angie Byron about new features in Drupal 7.Â The biggest updates I noticed were the improved usability, organization and the sub tool bars based on roles; all of which should increase Drupal’s popularity.”
Robyn was overwhelmed by so many favorites, that she could write books on this year’s SW Drupal Summit!Â For now, here’s (one of) her most favorites:
“My favorite was the Panel: Managing Client Expectations.Â It gave people a taste of what it is like to be a client, have a client and run a company based on clients.Â The team was able to relate to everyone -Â The client, the developer, the project manager and the CEO all based on a Drupal development andÂ I feel the panel was able to connect to audience as a whole.Â I also enjoyed learning about Integrating Drupal with social APIâ€™s.”
and soaked up as much Drupal-icious tid bits as they could.Â Schipul was not only a proud presenter and attendee this year, but also was happy to sponsor this year’s Drupal event.Â All in all, it sounds like some pretty awesome people had a pretty awesome time! Thanks to all who spoke and participated!